![]() ![]() RAID: Shadow Legends had experienced a meteoric rise since launch in 2017, both in terms of revenue generation and global popularity, reaching over 50m downloads following a performance marketing-based user acquisition campaign. Having experienced a surge in popularity of their RAID: Shadow Legends game following a two-year user acquisition campaign, game developer Plarium worked with SportQuake to develop an industry-first esports sponsorship strategy to maintain momentum and continue to reach new audiences.
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